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Launch effective conquest-sales campaigns
Auto Response AnalysisTarget your competitor's customers and increase your market share. You can capture the demographics and characteristics of the drivers of your competitor's vehicles (or class of vehicles) and market to the prospects most like this segment. Even look for those who are in the market for a new vehicle.

Experian Automotive's Auto Market Prospects – In the Market ModelSM predicts the likelihood that a consumer will be ready to purchase a vehicle within the next five months. We've applied the model to our INSOURCE consumer marketing database and scored more than 100 million households to determine their readiness for a vehicle.

Our Auto Market Prospects – Auto Ownership PredictorsSM allow you to select specific vehicle types to segment and target your market. You have the ability to determine those consumers who possess the potential to own a particular type of vehicle or demonstrate these traits.

To learn more about how you can stay competitive in the automotive industry, call us at 1 888 754 9977.